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NBC Today Show Features 'Wall of Wind' Project Using Marathon Electric Motors
(Wausau, WI): “Crash Test Houses” was a segment in 2010 on NBC’s Today Show that featured the “Wall of Wind” (WOW) project based in Richburg, SC. The WOW project was developed by a consortium of some of the world’s largest insurance companies to literally “crash test” homes in simulated real life weather conditions up to a category 3 hurricane (140 MPH winds). Homes are literally blown apart to test construction materials and techniques with a goal to develop safer home designs that will stand up to severe weather and wind conditions.
As part of the structure to supply the high winds, Marathon designed and built a special 300 Horsepower medium voltage motor in collaboration with Howden Fan, who supplied the high tech fan units for the project. A total of 105 of these motor/fan assemblies are used in the WOW structure. In the Today Show segment, the banks of Marathon blue motors used in the structure are clearly seen.
The Marathon sales team began working on the WOW project in early 2009 and by summer a cross functional team was formed from sales, marketing, engineering, and manufacturing to help deliver the order.

The next time you hear of a tornado touching down in the Midwest, or a hurricane bearing down on the Gulf coast, think of Marathon motors and the role they are playing today to help develop safer homes for tomorrow.

Marathon Electric, RBC Manufacturing Corporation is a wholly owned subsidiary of Regal Beloit Corporation. Marathon Electric Motors delivers efficient mechanical power solutions using AC electric motors up to 1250 HP.
Regal Beloit Corporation is a leading manufacturer of electrical and mechanical motion control and power generation products serving markets throughout the world. Regal Beloit is headquartered in Beloit, Wisconsin, and has manufacturing, sales, and service facilities throughout North America and in Mexico, Europe and Asia.
 
 
wall of wind
Marathon 300 HP Motor Used in 'Wall of Wind'
 
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Regal-Beloit Corporation
Corporate Office
200 State Street
Beloit, Wisconsin 53511 - 6254
Phone: (608) 364-8800
Fax: (608) 364-8818
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